Major Giving - The Eight Principles

Community Donor Acquisition Donor Renewal Donor Stewardship Fundraising Communications Major Giving Nonprofit Revenue Development Philanthropy Relational Fundraising

Program or Purpose?—you choose

Annual Giving Community Donor Acquisition Fundraising Systems Major Giving Philanthropy Sustainable Fundraising

Where’s Your Head—scarcity or abundance?

Community Donor Renewal Donor Stewardship Fundraising Communications Major Giving Nonprofit Revenue Development Philanthropy Relational Fundraising Sustainable Fundraising

God Save Us—from nice people

Annual Giving Community Donor Acquisition Donor Renewal Donor Stewardship Fundraising Systems Major Giving Philanthropy Planned Giving Relational Fundraising Sustainable Fundraising

Donors Buy Feelings—not stuff

Community Donor Renewal Donor Stewardship Fundraising Communications Fundraising Systems Major Giving Philanthropy Relational Fundraising Uncategorized

Magic Kingdom Fundraising—it works

Annual Giving Community Donor Stewardship Fundraising Systems Major Giving Philanthropy Planned Giving

Follow the Yellow Brick Road—no short cuts