Old Habits–Think Fundraising Coaching

Old Habits–Think Fundraising Coaching

Most people like the comfortable, the routine. So, it is with fundraising coaching. If we didn’t have some routine, some level of predictability, it would be chaos. There is, however, too much a good thing. That’s when you what you’re doing in fundraising becomes trite, hackneyed, stale. Pretty soon, you're wondering why you’re barely keeping…

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Raise More Money: Think Fundraising Training

Raise More Money: Think Fundraising Training

The stock market had a record year in 2017.  The right fundraising training will do the same for you.   As it looks now, more of the same is in store for 2018. Savvy fundraisers will be wise the watch the market very closely.  But it’s the not the stock market I’m speaking of. For fundraisers,…

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What’s The Question?

What’s the Question?

When you ask someone to invest in your cause, what’s the first question that pops into THEIR mind? What’s the one real hurdle you’ll need to vault to get to "yes"? "Can I afford it?" No, that’s not it. "Do I like/endorse/support the cause of charity?" Nope. "Will this open the door to more?" Certainly…

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Get Out The Remote

Get Out the Remote

Ah. It’s after dinner and you’re ready to do a little channel surfing. Americans watch A LOT of television—be it broadcast, cable, streaming. You name it. The question is WHAT are YOU watching? When there were three channels, the options were closely defined. Now the options are (almost) limitless. Is that better or worse? There…

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But…How Much Does IT Cost?

But…How Much Does IT Cost?

Nonprofit organizations, as a rule, are very frugal.  Generally, they have to be.  Every dollar counts.  The focus is on providing as much service as possible. So, when they shop for services, the first question they ask is often, “How much does it cost?” It’s at this point that they often unwittingly make a fatal…

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Tricks, Tips Or Treats?

Tricks, Tips or Treats?

Tis’ the season for ghouls, ghosts and monsters.  They’re all around us. From now until the end of the year, each day will bring the day’s fresh raft of fundraising silver-bullets and sure-fire fixes to ace year-end.  Do this, say that.  Mail things in this way.  The definitive plan.  The never fail technique.  Scare the…

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Inviting Versus Pushing

Inviting Versus Pushing

Fundraisers are encouraged to “get close” to their donors and prospective supporters all the time.  They’re pushed to “engage” under the assumption that being proximate is the key to being intimate. There’s even a well-known donor management software that’s just announced an “engagement meter.”  Regardless of how accurate it may or may not be, the…

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Stand-In Metrics

Stand-In Metrics

I hear it everywhere in fundraising.  “What are the metrics?”  “How are we performing against the metrics?” Measurement is good.  Even essential. The trick is to measure the RIGHT things. What is “right”? I’ll take that as the measuring stick that says your fundraising is growing from year to year and is coming from sustainable…

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Seek And You (Won’t) Find

Seek and You (Won’t) Find

Fundraisers are always seeking. The question is, what? Well money, you say. Yes, but. OK, more of it. Yes, but. What far too many fundraisers are seeking is a miracle. The secret method that will eternally fix the problem of "never enough." This is what they will never find, simply because it doesn't exist. What…

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Who’s Out In Front?

Who’s Out in Front?

With any project or undertaking how you organize and deploy your resources has a lot to do with your outcome.   Fundraising is no different.   Getting the right folks out in “front” is essential to success.   Principle 3 of The Eight Principles™ is Leadership Leads™.  Sounds simple, doesn’t it?  And it is easy…

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