Fundraising Made Simple Webinars

Powered by The Eight Principles

Fundraising Made Simple Webinars hosted by Larry C Johnson, Founder of The Eight Principles, are brief one-topic sessions taking on the current hottest questions in fundraising. In fifteen minutes, Larry provides insight and ideas on a subject of keen interest. Larry invites questions and discussion from the audience. Join the discussion and discover practical ways to tune up your fundraising.

Two Wednesdays per month, Fundraising Made Simple Webinars are broadcast live at 1pm EDT, 12noon CDT, 11am MDT, 10am PDT. Sessions are at no cost to you. BUT YOU MUST REGISTER. There is no cost for registration. Register for the session or sessions of your choice using the links below.

  One Topic


  Hot Ideas


Fundraising Pathfinder Part I:
Know the Health of Your Fundraising Program
8 December 2021

Experience the brand new, totally automated, AI-driven fundraising program profiler. Get the real story on your fundraising in five minutes or less:
How sustainable are my current revenue streams?
How resilient is my fundraising to economic downturns?
How quickly can my program scale? How fast can it grow?

You must attend live, to take the Pathfinder.

Fundraising Pathfinder Part II:
Knowing Your Path to Exceed Your Goals
15 December 2021

In Fundraising Pathfinder Part I, you learned where you really stand in your fundraising. Now use the brand new automated, AI-driven fundraising program profiler to learn how ready you are to launch on expansive goals and how you get there.

You must attend live, to take the Pathfinder. If you weren’t able to attend Part I, you’ll still be able to take the Pathfinder to get the full experience.

Effective Fundraising Programs
Part 1: Sustainable Revenue
5 January 2022

Making a difference in the world requires sustained, stable revenue. Way too many fundraising programs are simply a cobbled collection of individual efforts. We’ll show you how to put it together to move to sustained growth.

Effective Fundraising Programs
Part 2: Moving Donors Upward
19 January 2022

Your donors have “voted” their support.  The challenge you face is to move them upward in the levels of giving.  This session takes the challenge and shows you how.

Effective Fundraising Programs
Part 3: Using Events Effectively
2 February 2022

Yes, there is a place for events.  But it’s not what you think.  We’ll show you how to create new events or rehabilitate existing ones to become strategic levers that will power your program forward.

Stay Tuned for Upcoming Episodes
Recordings of Previous Episodes are Archived Below

The Elephant in the Room--Your Board
Part IV: Curing Board Dysfunctions
18 August 2021

From lack of participation, saying “no” to fundraising, and unwanted involvement in operations, we cover them.  We’ll give you a sure-fire approach to solving all of these.

The Elephant in the Room--Your Board
Part III: Identifying and Enlisting Quality Candidates
4 August 2021

Everyone’s looking.  That doesn’t mean it’s an impossible task to find good quality candidates.  The key is finding the ones that are right for you!  This session will give you the key attributes and send you in the right direction.

The Elephant in the Room--Your Board
Part II: Size and structure
21 July 2021

Sizes, shapes, and makeup are the subject of this session.  While there’s definitely no “one size fits all”, there are principles and practices that are universal.  We’ll share these and how you can use them to best advantage.

The Elephant in the Room--Your Board
7 July 2021

Nonprofit boards are an animal unto themselves.  This session begins a series that takes you through organization, structure, effectiveness, dealing with dysfunctions of all kinds—and more.  We start with “What do boards do?”  Don’t miss a single session!

What are Major Gifts and Why They are Important
23 June 2021

Major gifts are the coin of the realm. Or so everyone says. So–what are they? Really. And why are they important? We’ll give you the scoop–and not just the conventional answers. Join us. You’ll be enlightened and probably surprised.

Raising Money Without Social Media
9 June 2021

Yes, you can.  We’ll discuss two methods–very effective ways–which don’t involve social media.  And neither of them is selling cookies or doing an auction.

Which Fundraising Method is Best?
26 May 2021

We could talk about this for hours.  However, we’ll give you two top methods that work well together.  More money, less cost.  You can use these as the foundation for a comprehensive program that becomes a fundraising machine.

Fundraising as a Community Service
12 May 2021

Fundraising as a way to do community service?  We’ll talk about a couple of ways how fundraising actually improves your organization’s standing in the community.  And improves your fundraising outcomes in the process.

Can Fundraising Costs be Capitalized?
28 April 2021

How do you account for your fundraising costs?  Here is an idea that allows you to move fundraising costs from expense to capital.  Cut your capital campaign costs.

Fundraising When Money is Tight
31 March 2021

Fundraising is about money, right?  Well, not really.  Larry shares three reasons why fundraising is super important to the success of your organization-and not just for the money it raises.

Our Promise to You

Make the Complex Simple.  Create Practical Solutions.  Deliver Joy