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3 Mobile Fundraising Mistakes and How to Avoid Them

By: John Killoran, CEO, Snowball While it’s true that new tech tools won’t solve your fundraising problems, they certainly help when used in smart ways. Mobile fundraising and text-to-give platforms are a perfect example. There are a number of benefits to crafting a smart mobile fundraising strategy, particularly in regards to Principle 7: Renew &…

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Strategic Fundraising, Fundraising Training, Who's Out In Front

Being in Fifth Grade—Strategic Fundraising

When you were in fifth grade everything was planned.  Safe. Secure.  You’ve been in school a few years now.  You get the drill.  You’ve mastered the playground.  The challenges of adolescence aren’t even on the horizon. The biggest challenge in your life was figuring out what was going to be on the test. Many nonprofit…

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Relationship Building and Fundraising

By: Jay Lugo, Executive Director, Idaho Lions Sight and Hearing Foundation & Executive Director, Idaho Lions Eye Bank I have directed a service based nonprofit for 13 years and have been employed by the same organization for 24 years. The term “Strategic Fundraising” was not understood or utilized in our organization’s vocabulary 24 years ago. However,…

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Strategic Fundraising, Fundraising Training, Who's Out In Front

The Skunk at the Gala–Strategic Fundraising

Since you think you’ve heard the all the objections to holding your annual gala and you believe you’ve answered all of them, I challenge you to work around this one!  The granddaddy of strategic fundraising truisms. Keep reading. Most of the objections center around the cost of the event.  And the time.  And those are…

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Build Your Fundraising on Those Closest to You

By: Jeff Jowdy, President, Lighthouse Counsel For successful and sustainable fundraising, building a donor pipeline is important for any nonprofit. However, before you focus on donor acquisition (much more expensive than upgrading donors, of course), be sure that you have a firm understanding of who is already in your database. And that you have plans…

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Strategic Fundraising, Fundraising Training, Who's Out In Front

Too Busy–Strategic Fundraising

When I poll CEO’s and fundraising staff in nonprofits asking them why they haven’t adopted a strategic fundraising approach, the answer is almost always “time.” My response used to be “Huh?” until I began to hear the same answer over and over.  That answer?  “I don’t have the time.” Everyone has the “time”.  It’s how…

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Strategic Fundraising, Fundraising Training, Who's Out In Front

Your Instincts Are (In)Correct–Fundraising Training

Ever notice how the training that’s offered to help you be a better fundraiser very often has a predictable pattern? It’s the pattern I call “all the cool kids are doing it.”  The French might call it the “topic de jour.”  Most of the providers of fundraising training must be reading the same memo:  “This…

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Urgent Versus Important—Strategic Fundraising

Successful fundraising efforts are those that achieve the victory of the important over the urgent.  The concept of “urgent” versus “important” was first introduced by Stephen Covey.  He introduced us to many worthy ideas and this is one. Yes, there are times that things which are urgent ARE important.  They’re called “fires.”  Literal or figurative,…

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Saying Versus Hearing–Fundraising Training

When we seek fundraising training to improve our skills—and get better results—one of those skills is distinguishing between “saying” and “hearing”. “Well of course I know that”, you say.  Do you? Many, many charitable organizations take that whatever they say as self-evident to anyone and everyone.  “We’re doing urgent, important work that compels us to…

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Strategic Fundraising, Fundraising Training, Who's Out In Front

Pandering to the Ungiving–Fundraising Training

It’s time to “raise money”.  What’s the first question you ask?  If it’s “how much”, you’ve already gone off track. Depending on your fundraising training, there are all sorts of first questions: “What are we raising it for?” “When do we need it?” “How will we ask?” “Who will we ask?” Only the last one…

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